On July 8, 2007 Boeing unveiled the 787 Dreamliner during a one-hour ceremony at its Everett, WA final assembly facility, attended by nearly 15,000 employees, airline custoners, supplier partners and government officials. Broadcast live via satellite worldwide and webcast, the event potentially reached 100 million or more viewers. The Boeing 787 is an all-new, technologically advanced and environmentally progressive airplane, scheduled to enter passenger service in 2008 with Japan's All Nippon Airways.